Monday 18 May 2015

Final PPP2 presentation

My final presentation in which I talk about my journey this year and a few hopes for Level 6

Friday 15 May 2015

Final promo pack


I'm pleased with the promo pack - having a physical product that represents and promotes your practice is incredibly satisfying.
I'm particularly pleased with the beer bottle and the label, though it's a bit of a tricky object to post along with the pack. I imagine it would be used more for in-person drop offs and meetings, but I think it looks really nice and is something that would really stand out.

With the A6 prints, I was really unsure whether to put a breadth of work that I do in, or get all similar looking illustrations - the images I put in are images I enjoyed working on, in visual styles I enjoying working to. I've heard a lot of illustrators say in Big Heads that you shouldn't put anything you don't enjoy doing in your portfolio, so I think I'm safe in this regard. I still don't think I'm developing as much of a tone of voice as I'd like to be, and these can be interchanged very easily, so I think what I've put in there suffices for now.

I'm also pleased with the box design - it's minimal, but I think is very neat and slick; matching my business cards too. I think maybe next time I might choose thicker stock though - I used 200gsm since I've seen other people try to fold 300gsm before and it was a bit tricky - maybe I should've just gone with it anyway though.

Bad things:
Business cards are off-center on one side
Coasters are rough (evaluated below)

Finalising beer bottle label



Found this handy PDF - since I've already put the measurement "330ml" on my beer bottle, may as well make the label to that size according to the standards laid out by this image.


Updated business card design

Since the Creative CV is going on the pack itself, the proposed design I did for it is no longer relevant, but I thought it was a really striking image. I decided it would work well as a business card, so I updated the designs I did as I felt that my previous design wasn't that interesting - it's not something I would look at and feel immediately drawn to pick up.

However I still wasn't pleased with the back and was unsure it was a nice layout, so updated it one more time:

Although it's a different orientation to the front, I think the text is a lot nicer looking. I debated for a long time whether it needed the border or not, and in the end decided it was going to stay


Thursday 14 May 2015

Promo pack net

Since I've decided I want to include some A6 prints in my promo pack (and these will be the largest objects in the pack), the pack will have to be big enough to accommodate this with room to move:


I'm also using the promo pack itself as a mini creative CV, as there's not a whole lot of information relevant to my practice that I could fill it with - I feel that what I can put on the pack itself works for me.

Coasters

Since I couldn't send my designs off to be made, I had to use grey board and sticky back plastic. This has made for some really rough looking coasters, but I suppose they work for demonstration purposes. I've never really used sticky back plastic before, but I'm pleased that I was able to make these with minimal bubbles and scoffs.
They're functional as coasters, even if they're not the most well produced ones in the world.


 Action shot

Making the promo pack


I looked through this Issuu of nets for things to make my promo pack out of. I tried to assemble one box roughly, but didn't really like the way it looked. 

I decided to just design my own net, and so I went for a folder design, rather than a box:

Ordering coasters

https://www.thirstys.co.uk/

I found this website which offers relatively cheap prices for printing out beer mats. I sent off a request for a sample pack to see whether they were good enough for what I wanted out of my products, but unfortunately they never got back to me. Having waited so long, I'll just have to come up with a way to make the beer mats myself with whatever materials I can get my hands on.